State of Washington Classified Job Specification
GRAPHIC DESIGNER SENIOR
Plans, designs, develops, and coordinates the production of a variety of graphic design projects for public outreach campaigns, research presentations, publications, instructional use, animation, audio or media presentations.
This is the senior and/or lead level of the series. Under general direction, positions either:
1) Lead and coordinate the work of graphic design staff involved in the design, development and production of a variety of graphic design visual communication materials and media presentations;
2) Under delegated authority, performs a variety of senior graphic design activities such as:
- developing project budgets
- implementing and ensuring compliance with design standards
- accepting or declining requested projects
- consulting and providing advice to management on graphic design needs, branding or informational campaigns, or other projects.
Assigns, instructs and checks the work of others;
Conceptualizes, designs and produces branding, informational campaigns and other graphic projects;
Develops and designs complex layouts using computer software or by hand;
Illustrates an unlimited range of subject matter in a wide variety of media including computer graphics and traditional methods;
Consults with managers and staff on all aspects of graphic design to determine the scope of graphic projects, considers audience and the development of departmental goals and objectives; programs and events involving aggressive marketing, high visibility, large distribution, and budget factors; advises others regarding the practical applications of graphics design as a tool of visual communication;
Develops, trains, and explains to department staff the effective use of graphic designs and production costs; offers ideas, suggestions and information on techniques, content, and format;
Conceives, designs, edits, and produces organization-wide informational materials taking into account intended use, audience, budget and the project's and department's goals and objectives;
Engages in focus testing concepts for large, external, advertising buys; illustrates and animates story boards, adds audio beds to model proposed video production;
Produces and packages complex, computer-generated multi-page art using specialized graphic design software for page layout, illustration, and photo manipulation;
Serves as the primary graphic designer on multi-disciplinary teams for a wide range of projects involving branding, informational campaigns or related projects;
Purchases and directs creative art services from outside designers, artists, photographers and other vendors as required;
Maintains supply inventory; prepares order lists; assists in developing pricing schedules;
Maintains and enhances data-tracking databases and generates reports;
Develops graphics design content for eLearning modules; motion graphics and animation in a variety of venues including online video, digital signage, and live broadcast productions;
Works with stakeholders in other departments to provide access to informational publications to the public;
Performs other duties as required.
Knowledge and Abilities
Knowledge of: methods and techniques of graphic design and printing; effective application of materials and media; computer graphic equipment and peripherals (printers, scanners, digital cameras, etc.); graphic design software (for publications, illustrations, photo manipulation, etc.).
Ability to: lead staff; conceptualize, design and produce a variety of illustrative materials; work effectively with management in determining and meeting graphic design needs; design and produce electronic presentations; lay out and produce printed materials.
There may be instances where individual positions must have additional licenses or certification. It is the employer’s responsibility to ensure the appropriate licenses/certifications are obtained for each position.
An Associate's Degree in graphics design, or equivalent art school training AND two years of experience as a Graphic Designer
Class Specification History
Revised definition, distinguishing characteristics, typical work, knowledge and abilities and desirable qualifications; adopted June 13, 2019; effective July 1, 2019.