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State of Washington Classified Job Specification


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Class Code: 195C
Category: Information Services

Class Series Concept

See Web Designer UI/UX Specialist 1.


Under administrative direction, positions provide expert and in-depth analyses to management, staff and both internal and external customers regarding highly complex website products impacting compliance with IT security standards, agency/institution-wide programs, policies or access agreements.

Distinguishing Characteristics

Serves as the agency representative and customer advocate for website design projects with other public and private entities on behalf of executive management. Positions provide leadership, coaching, training and mentoring to subordinate(s) or other web design staff or program content managers and consults with executive management and internal or external customers to achieve desired outcomes and products.

Typical Work

Oversees collaboration with graphic designers, UI/UX specialists, web developers, and related personnel to improve the usability of websites through the implementation of design concepts;

Constructs or utilizes web page components and styles in the most complex aspects of the website layout by applying defined style sheets and using website authoring/layout tools and/or content management system;

Leads or serves as an advisor for teams engaged in website enhancement projects for the agency;

Manages vendors and consultant activities that impact the agency’s internet and intranet websites, accessibility and mobile compliance;

Performs quality assurance reviews for user experience, mobile compatibility; compliance with IT security standards for websites and applications;

Establishes standards and guidelines for online branding, ensuring product compliance with the online brand;

Advises agency administration groups in the establishment of online agency policies and user agreements;

Manages web designer teams; directs agency or institution web content strategy; determines appropriate methods and techniques for sharing web site content management; enforces branding standards; directs website user testing and content improvement efforts to website;

Engages and consults with user to analyze and measure customer experience in the design, navigation, implementation of a wide variety of web-based products;

Analyzes requirements for information architecture to create wireframes that illustrate appropriate aesthetics and intuitive navigation for the user experience;

Reviews web products to ensure compliance with program processes and business rules;

Identifies new technologies and best practices; makes recommendations to create innovative approaches for improving end-user experience;

Identifies, troubleshoots, researches, and resolves the most complex web design issues;

Reviews website and social media information for inaccuracies and conflicts with contract, copyright or ethics rules and law violations;

Directs and assists others in the gathering, analyzing and interpreting of online data to measure and guide improvements;

May supervise lower-level web design staff;

Performs other duties as required.

Knowledge and Abilities

Knowledge of: Computer software and programming language programs used to support and design web resources such as, Dream Weaver, SharePoint, HTML, CSS, Adobe, collaborative/prototype tools, analytics tools; User Centered Design, state and federal accessibility standards and guidelines; website layout techniques and methods, cultural diversity; UI/UX design, responsive/adaptive design for mobile devices, online marketing; social media promotion and management; leadership; training and mentoring subordinate employees; project management; change management.

Ability to: make independent conclusions and decisions; work cooperatively with staff and co-workers; express design and interactive ideas clearly; analyze and interpret qualitative and quantitative data; optimize data and problem solve solutions, adapt to changing business needs; demonstrate product management, leadership and planning skills; lead and train subordinate personnel; prioritize and manage multiple milestones; understand cultural diversity and how it applies to online communication.

Legal Requirement(s)

There may be instances where individual positions must have additional licenses or certification. It is the employer’s responsibility to ensure the appropriate licenses/certifications are obtained for each position.

Desirable Qualifications

Five years of professional experience in complex web design including leading teams, in user experience design/testing; compliance with state OCIO and federal section 508 accessibility requirements; User Centered Design methodology, usability testing, project and product management, customer relationship management, social media, mobile compatibility, and Agile methodologies.


Portfolio demonstrating professional experience in complex web design including examples that reference or demonstrate leading teams, in user experience design/testing; compliance with state OCIO and federal section 508 accessibility requirements; User Centered Design methodology, usability testing, project and product management, customer relationship management, social media, mobile compatibility and Agile methodologies.

Three years of experience leading and managing teams for complex web projects and products.

Class Specification History

Establishment; adopted June 22, 2023, effective July 1, 2023.